L17 Surf Key

Surf Key – L17 Coastal Lifestyle Membership

The Surf Key unlocks everything in the Wellness Key and layers in exclusive stay benefits, premium gifts, and VIP property access. Designed for members who want more than just access, this tier delivers real nights, long-term value, and deeper L17 integration.

Surf Key Benefits

✅ Everything in Wellness Key
✅ Premium Welcome Pack – Exclusive Surf Key T-shirt after 90 days
✅ Ongoing Gifts – Seasonal or surprise gifts (normally premium T-shirts)
✅ 2 Low-Season Nights Included – Once lifetime membership is paid in full
✅ Lifetime Conversion – Convert to new Key post-development with 2 low-season nights every year, for life
✅ Partner Perks – Discounts at select partner properties and businesses
✅ Resort Access – Use of L17 amenities and facilities (gym, pickleball, etc.)
✅ Reservation Upgrades – Complimentary upgrades when available
✅ Early Access to Residences – Priority to purchase or reserve before public release
✅ Enhanced Member Discount – 17% off all L17 merch and gear (vs. 7% for Wellness Key)

Value Snapshot

The Surf Key is perfect for travelers, surf enthusiasts, and luxury lifestyle seekers who want tangible rewards, real stays, and perks that grow in value over time. With built-in annual nights, lifetime conversion, and access to L17’s evolving network of properties and partners, the Surf Key is an investment in experiences that appreciate in both value and exclusivity.

Surf Key – Annual Value Snapshot

Estimated Total Annual Value: ~$1,200 – $1,600

• 2 complimentary low-season nights (value ~$500)
• Seasonal/ongoing gifts (value ~$200+)
• Priority residence access (intangible, but high-value during launches)
• Enhanced merch discount of 17% (value ~$50–$100+ depending on purchases)
• Partner property/business discounts (variable, estimated ~$100–$200)
• Resort amenities access (estimated ~$150–$300 in facility usage)
• Reservation upgrades when available (variable, estimated ~$200)

Note: When the Surf Keys are gone, they're gone. Benefits and access levels may update as our community grows. Questions or custom options? Reach out anytime - we want you riding with us.